Peace Clothing Co. is a purpose-driven streetwear brand that blends cultural identity with modern design. Founded during a time of global uncertainty, the brand quickly gained attention for its message of peace, reflection, and unity. As their audience grew, so did the need for a more cohesive brand presence—one that could communicate their values across digital platforms, product offerings, and community touchpoints.
Problem
While Peace Clothing Co. had built a loyal following, their digital infrastructure and visual identity hadn’t evolved with their audience. Their website lacked clarity and brand cohesion, their merchandise needed a refresh to stay relevant and distinctive, and their social media strategy was inconsistent—limiting their ability to grow and convert new customers. They needed a full creative overhaul to reflect who they had become and where they were headed.
Outcome
Our collaboration led to a complete transformation of Peace Clothing Co.’s brand presence. The new website provided a streamlined, user-friendly experience that increased conversion rates and time spent on site. Merchandise sales grew with the introduction of modern, intentional designs that reflected the brand’s core identity. On social, we established a clear and engaging presence that boosted follower engagement and brand trust. The influencer campaign with YusufTruth and Tasnia Ullah expanded their reach and positioned them as a brand with both cultural relevance and commercial appeal.